Marketing Executive

Job Responsibilities

Key Responsibilities & Accountabilities

  • Contribute to marketing plans and strategies, including ideation, creation of collaterals, distribution of collaterals, and measure and analyse impact/ ROI
  • Attend and assist at events such as conferences, seminars and exhibitions
  • Communicate with clients, affiliate networks and affiliate partners Maintain and manage
  • All online platforms including Website, Blog, Social Media, Advertising channels (develop plan and execute according to plan)
  • All leads generated from online platform Content
  • Developing and integrating content marketing strategies
  • Copywriting for all online platforms and email campaign, including but not limited to new initiatives, product technical updates, promotions and blogs
  • Ensure websites are up to date and consistent with other public-facing marketing activities
  • Ensure that all copy written is engaging in order to drive conversion rates.

Job Requirements

Who we’re looking for:

  • Degree in marketing or a related field
  • Team player with self-management skills and the ability to manage their own time
  • Excellent communication skills, written and verbal, and be able to work in a structured way
  • Understanding and experience in digital marketing (SEO, PPC, Google Analytics, Remarketing)
  • Plan, execute, test (A/B multivariate) and measure conversion rate, manage user funnel
  • Strong analytical skills and data-driven thinking
  • Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • A reasonable level of HTML experience
  • Discipline in execution and follow up of campaigns to achieve desired results
  • Strong skills in online marketing, branding, social media marketing and copywriting are desirable
  • Be comfortable writing and communicating effectively about technology
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
Job Application Form